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Now you can enrich your professional skills and build your practice.
Through my consulting firm, Honest Exchange LLC, I provide training and marketing assistance to professionals in health care, therapy, counseling and education. I also work with organizations ranging from medical schools and hospitals to schools and churches.
Choose a topic from the list below:
“Melanie Davis’ workshop, “This Will Only Hurt a Little: Taking the Pain out of Talking about Sex” was both a fun and educational exercise that helped my classmates and me open up the discussion about sex. During the workshop, we learned some of the reasons why discussing issues around sex can be so awkward. Armed with this knowledge, we identified language that we, as future physicians, may encounter when taking a sexual history from our patients. This exposure was extremely helpful in making us comfortable enough to talk about this touchy subject with our patients and in knowing when to use the appropriate language in different settings. I also had Ms. Davis as a small group facilitator, and her background in sexuality education gave us a different perspective from which to view our patients. The entire experience has made a lasting impression on how I will see and treat my patients.” -Gladston Hackett, 2nd year medical student, UMDNJ-Robert Wood Johnson Medical School
Training
- Sexual health topics such as contraceptives and sexually transmitted infections
- Interpersonal communication skills
- Learning the language of sexual health
Awareness building
- Sensitivity workshops that build comfort with patients of diverse sexual identities, orientation and interests
- Exploration of personal attitudes and beliefs that may impact one’s ability to work with patients/clients/coworkers
Marketing consultation
Put my unique blend of expertise in marketing, sexuality and health care experience to work for you.
- Evaluation of your existing marketing efforts
- Development and implementation of strategies and tactics to build your practice
- Training in branding and networking that will turn you and your staff into a marketing pros
- Continue reading »
Business promotion
Host innovative and engaging Honest Exchange programs to add value to your professional practice. Topics include but are not limited to:
- Sexual Decision-Making Skills (Teens)
- Communication Skills (Teens, Adults, Couples)
- Power and Consent Issues for Teens
- Ask the Expert (Teens, Adults)
- The New Birds & Bees: How to Talk with Your Child About Sexuality
Branding & Marketing Communications for Healthcare and Sexuality Professionals
The intensely personal nature of sexuality creates significant challenges for professionals seeking to market their expertise in sexual medicine, therapy, counseling and education. Yet few creative professionals have the sensitivity to avoid stumbling on the tripwires of embarrassment and discomfort – theirs or the public’s.
I have a uniquely appropriate combination of expertise to put to work for you: a 25-year career in marketing, a doctorate in sexuality education, and over a decade of experience as a sexuality educator. I know your marketing challenges because I’ve faced them myself.
Your professional reputation and success depends in large part on how you brand and market yourself. I can evaluate your current efforts, explore your options from a fresh perspective, and recommend, develop and implement the best solution for your needs and budget.
“What has been so fabulous about working with Melanie is her combined expertise in marketing and sexology–she instantly ‘gets’ what I’m trying to convey. Before she came into my life, my desk was a welter of Post-Its with ideas for e-mail lists, my website, my newsletter, and on and on. Melanie’s skills and gentle guidance have streamlined my marketing efforts and my website, and I now breathe much easier when I think about getting my work out to the public. Did I say she’s fun to work with, too?”
- Gina Ogden, PhD, LMFT, Author of Women Who Love Sex, The Heart and Soul of Sex, and The Return of Desire
Services
- Consulting & copywriting
- Comprehensive campaigns or stand-alone projects
- Brochures
- Direct mail
- Ghost writing
- Powerpoints
- Press releases
- Taglines
- Websites
Melanie’s marketing clients/audiences in health care and sexuality have included
- American Association of Sexuality Educators, Counselors and Therapists
- Gina Ogden, sex therapist and best-selling author
- Johnson & Johnson Advanced Care Products
- Merck & Co.
- Novartis Medical Education
- Siemens Medical Solutions
- Sinclair Institute
- SingleLife
- Solaris Health System
- Somerset OB/GYN Associates
My articles about sexuality and sexology professionals have appeared in Sexual Science, The American Journal of Sexuality Education, Gannett Syndicate newspapers, and Garden State Woman magazine. For 6 years, my column on parent-child communication about sex was one of the highest-ranked columns on www.mommasaid.net, a Forbes’ Best of the Web site. I wrote Sexuality Talking Points: A guide toward thoughtful conversation between parents and children and a patient education brochure, Taking the Mystery Out of Female Orgasm.
Awards & Honors:
- Emerging Professional Award, Society for the Scientific Study of Sexuality, 2007
- JASPER Gold Award for Excellence in Writing, Brochures, 2004
- Judge, JASPER Awards, 2002, 2003
- Certificate of Excellence, NJ Art Directors Club, 1999
- Outstanding Woman in Somerset County: Journalism, Somerset Co. Commission on the Status of Women, 1997
- Small Business Advocate of the Year: Media Advocate, US Small Business Admin. Newark Div., 1993
